Business to Business Functional Benefits

Achieve and Keep a Competitive Advantage!
Whether your company offers products or services, Pinpoint offers robust functionality which allows executives to better manage costs, understand their clients buying behaviors, develop stronger/pinpointed marketing programs, fine-tune purchasing, prepare budgets and more deeply understand the nuances of their overall financial performance.

Pinpoint provides:

  • Easier management of payables and receivables.
  • Better understanding of costs by conducting activity based costing down to the lowest level
  • Better understanding of service delivery.
  • Easier forecasting and budgeting, with simple usage of what-if scenarios.
  • Better marketing intelligence regarding usage of services/product purchases by clients, campaign, source, geography and so on.
  • Better information for strategic planning.
  • Easier distribution of reports, on a daily basis if desired.

Pinpoint utilizes all data from all application areas and sub-areas for all systems, including administration/executive, strategic business planning, financial planning/budgeting, sales, marketing, product development, business development, human resources, registration and customer service/support. Listed below are just a few of the many uses that help Pinpoint deliver such a strong ROI.

Billing and Financial

  • Minimize write-offs with tight tracking of receivables.
  • Avoid write-offs because your existing billing system doesn’t provide oversight.
  • Verify that vendors/suppliers are providing services as promised.
  • Identify the root cause of slow pays, achieve billing error reduction and conduct internal audits.
  • Understand revenue and receivable cycle management, delay reduction and trend/pattern mining.
  • Develop cost allocation at the lowest level based on activity based costing.
  • Strengthen supplier negotiations based on actual utilization rates, cost analyses etc.
  • Easy calculations of due/write-down money, promotional allowances.
  • What-if scenarios for pricing changes, promotional alternatives etc.

Analysis, Quality and Reporting

  • Evaluate effectiveness of any part/department/function of your business and ID outliers.
  • Develop in-house benchmarking and comparative studies vs. outcomes for refinement of evidence-based best practices and standards.
  • Manage project management, for highest ROI, cost reductions, customer referrals and follow-ups.
  • Measure and manage customers, suppliers and staff.
  • Understand customer service, customer mix, mix management, staff utilization and customer satisfaction.
  • Easily take reporting and analysis down to the data element.


  • Conduct audits as necessary to assure compliance.
  • Assure confidentiality of information as needed.

Service Delivery

  • Develop cancellation containment strategies.
  • Develop more accurate forecasting for predicted volume of individual services/products per customer type population.

Human Resources

  • Project personnel needs by department, seasonality, function etc. to optimize scheduling based on predicted volumes, using different scenarios.
  • Evaluate efficiency/productivity by employee, equipment, department, etc.

Marketing and Sales

  • Understand geographic distribution, demographics and socio-graphics of patients by department or major, projecting probably census/drops to determine optimal spending on marketing.
  • Track business by referral sources.
  • Campaign management/promotion evaluation.
  • Understanding of buying patterns/preferences by customer type.
  • Understand the effectiveness of campaigns.

Strategic Planning/Budgeting

  • Better forecasting by running what-if scenarios, changing assumptions about sales, product/service mix, inventory/material costs, promotions, capacities, etc.
  • Examine alternative budgeting scenarios, and the impact of alternative investments in capital on the profitability of the whole.
  • Easy access to both drill down, drill up, drill out and roll-up functionality.

IT Analytics, Reporting and Distribution

  • Reporting of outcomes vs. cost savings.
  • Reporting of quality measurements.
  • Distribution of reports in conformance with strategic goals by function.

Inventory Management

  • Size reduction and optimization.
  • Loss containment.
  • Analysis of write-downs and mark-downs.